Privacy Policy

New Oak Theatre ("we," "us," or "our") is committed to protecting your privacy. This policy explains what personal information we collect, how we use it, who we share it with, and your rights regarding your data.

1. Information We Collect

We may collect the following types of personal information:

• Name and email address — when you purchase tickets, subscribe to our mailing list, or contact us.
• Phone number — when you opt in to SMS marketing communications through our website, checkout process, or other opt-in methods.
• Payment information — processed securely by Shopify; we do not store your full payment card details.
• Purchase history — tickets and subscriptions purchased through our store.
• Website usage data — including IP address, browser type, pages visited, and referring URLs, collected automatically via cookies and analytics tools.

2. How We Use Your Information

We use your personal information to:

• Process ticket and subscription purchases and manage your account.
• Send transactional emails such as order confirmations and seat reservation instructions.
• Send marketing emails about upcoming shows, events, and offers (with your consent).
• Send SMS messages about upcoming shows, special offers, and important updates (with your explicit opt-in consent).
• Respond to customer service inquiries.
• Improve our website and services through analytics.
• Comply with legal obligations.

3. Phone Numbers & SMS Communications

We collect phone numbers only when you explicitly opt in to SMS marketing. Your phone number is used solely to send you text messages from New Oak Theatre. We do not sell, rent, or share your phone number with third parties for their own marketing purposes.

Phone numbers and SMS consent data are stored securely in our Shopify store and with our SMS service provider. This data is retained for as long as you remain opted in to our SMS program. Upon opting out (by replying STOP), your number is added to our suppression list and will not receive further messages.

SMS consent obtained through our platform is not shared with any third party for marketing purposes unrelated to New Oak Theatre.

4. How We Store Your Data

Your data is stored securely using industry-standard encryption. We use the following platforms to store and process personal data:

• Shopify — for order processing, customer accounts, and SMS opt-ins. See Shopify's Privacy Policy.
• Mailchimp — for email marketing. See Mailchimp's Privacy Policy.
• Vercel — for website hosting and analytics.

We retain personal data only as long as necessary to fulfill the purposes described in this policy or as required by law.

5. Who We Share Your Data With

We do not sell your personal information. We may share it with:

• Shopify — our e-commerce platform and SMS service provider, which processes purchases and opt-in data.
• Mailchimp — our email marketing provider.
• Payment processors — such as Stripe, operating through Shopify, for secure payment processing.
• Legal authorities — if required by law, court order, or to protect the rights and safety of New Oak Theatre or others.

All third-party service providers are contractually obligated to handle your data securely and only for the purposes we specify.

6. Cookies & Analytics

Our website uses cookies and similar technologies to improve your browsing experience and analyze site traffic. You can control cookies through your browser settings. Disabling cookies may affect some website functionality.

7. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

• Access — request a copy of the personal data we hold about you.
• Correction — request that inaccurate data be corrected.
• Deletion — request that your personal data be deleted, subject to certain legal obligations.
• Opt-out of marketing — unsubscribe from email marketing at any time via the unsubscribe link in any email, or from SMS by replying STOP.
• Portability — request a portable copy of your data where technically feasible.

To exercise any of these rights, contact us at us@newoaktheatre.org. We will respond within 30 days.

8. Children's Privacy

Our website and services are not directed to children under 13. We do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected such data, please contact us immediately.

9. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be posted on this page with an updated date. We encourage you to review this policy periodically.

10. Contact Us

Questions or concerns about your privacy? Contact us at: